Luxury Watch Buying Guide

Marina Milojević | 12.06.10 | 05:20 AM

Buying a luxury watch is special kind of investment. Almost every wristwatch will give you the accurate time but luxury watches are so more than just ordinary time-tellers. Luxury watches are distinguished by the refined quality of their craftsmanship, delicate horological complications and striking beauty of their design.

Luxury timepieces are true pieces of art capable to outlive capricious fashion trends, often kept for a life time and passed on to the next generations. A decision to add a luxurious timepiece to your collection of watches is a true investment in a family heritage.

Deciding on a right watch is not always an easy task, especially if you're willing to pay a small fortune to get it. There are so many different attributes and features that are important in this case, that a person easily gets confused. This guide is just a starter to help the watch buyer understand the range of possibilities.

Choosing a brand

Popularity of a brand isn't always an indicator of a superior product. Rolex, for example, is the most popular watch brand in the world, and most of the people actually believe Rolex is the top quality watch and the best possible luxury investment. The truth about this fact is that most of Rolex watches are mass-produced by highly efficient factory machines using a number of techniques pioneered and patented by Rolex. There are many fine watch brands such as Alain Siberstein, Audemars Piguet, Blancpain, Chopard, Fortis, Franck Mueller, IWC, Jaeger-Le Coultre, Patek Phillipe, and Ulysse Nardin. You can get informed about these excellent manufacturers from our website Take your time to carefully study the information and price range from the world's finest luxury watch workshops.

Choosing a movement

A movement of a watch is important for experts, connoisseurs and collectors. It is an especially important detail for watches with unique functions, which are usually priced over $10,000. If you're buying such a watch, pay attention to the fact whether the movement is “in house”. This means that the movement made by the brand's workshop.

However, for the watches made mainly to tell the time, date, and perhaps include chronograph functions, this feature isn't so important. It is useful to know that Quartz watches are powered by batteries and are more accurate than the mechanical ones. On the other hand, mechanical watches can be automatic and manual. Automatic mechanical watches are powered by movement of the wearer's wrist, while manual mechanical watches require winding on a daily basis.

Choosing the complications

Additional mechanical complications may vary from from apparent ones like moon phases and power reserve indicators to very subtle ones like correctly handling all the delicate conditions of the Gregorian calendar. The features may also include GMT complications, minute repeaters, tourbillons... Fine watches often have intricate complications that have been developed throughout the long history of watchmaking.

Choosing the material

Luxury watches are crafted of the finest materials available. These fine timepieces are usually crafted in yellow gold for women and pink gold for men. Platinum, though rare, is another high-end material for watches and has a silvery white luster. However, many of the luxury watches are crafted in high quality stainless steel. This counts especially for watches designed for multiple purposes. Noble materials are often reserved for jewelry watches and those intended to be worn on special occasions. The fact that your desired watch isn't crafted in gold doesn't have to be a disadvantage, but rather a carefully planed design feature.

Choosing the watch embellishments

Many of the luxury watches are jewelry pieces decorated with precious stones: diamonds, sapphires or colorful gemstones. If you're buying a luxury watch, make sure you're going for a piece adorned with real gems. Crystals and beads are also being used for decoration of watches, but their quality and value is much lower than genuine diamonds and gemstones. Manufacturers and retailers will give you detailed information about the quantity of diamonds, their quality and approximate weight in carats. You can also get this kind information from our website