IWC - The New Portofino Collection

The latest watch in the Bucherer’s Blue Series is the IWC Portugieser Chronograph Bucherer, a piece that continues the one-of-a-kind collection of blue-colored watches made by the world’s finest watchmakers exclusively for the famous luxury goods retailer. The new watch is an exclusive Bucherer Blue special edition, and it arrives in a limited run of 365 pieces. The IWC Portugieser Chronograph, with blue highlights, honors the nautical roots of the Swiss brand. This contemporary chronograph stems from the precision nautical instruments that...

An unwritten rule of style is that watches are worn on the left wrist, and this is why the crown on most watches is positioned at 3 o’clock. The exception are the so called lefties, or right-hander watches, which are intended to be worn on the right wrist and manipulated using the left hand. These typically have a crown positioned on the left side of the case, at 9 o’clock position. IWC Schaffhausen presents the new limited edition Big Pilot’s Watch, a first for the company, aimed at those who wear their watches on the right wrist. The Right-h...

IWC Schaffhausen celebrates the 10th anniversary of the Antoine de Saint-Exupéry Youth Foundation, established in 2009. The foundation works to preserve the humanist values of the famous French pilot and writer through educational programs for young people. IWC begun a collaboration with the heirs of Antoine de Saint-Exupéry in 2006 and became a partner to FASEJ on its inception in 2009. To celebrate ten years of successful partnership, IWC and FASEJ are organizing a “10 years, 10 days” event in Paris, honoring the foundation with an exclusive...

Earlier this year, at the SIHH 2019 in Geneva, IWC Schaffhausen unveiled a new Top Gun line in the Pilot’s Watches collection. The Top Gun range, introduced in 2007, takes its name from the Strike Fighter Tactics Instructor Program in the U.S. Navy. These watches are specially designed to withstand great acceleration forces. They’re made from robust yet lightweight materials such as ceramic and titanium   The new line introduces the Pilot’s Watch Double Chronograph TOP GUN Ceratanium (Ref. IW371815), which is the first pilot's watch from IWC...

Since 1988, Bucherer, one of the biggest watch and jewelry retailers in Europe, offers its customers a selection of Blue Editions timepieces created by some of the world’s best manufactures. As its name suggests, the central theme of the collection is Bucherer’s signature blue color, a symbol of noblesse. The latest addition to this exclusive range is IWC’s Portugieser Chronograph in red gold. The IWC Portugieser Chronograph Classic Bucherer Blue Editions is the 18th watch to join the prestigious selection. This flagship model, distinguished...

IWC Schaffhausen is releasing a new edition of its Portugieser Yacht Club Chronograph. As a part of IWC’s Summer Editions collection, the renowned chronograph arrives with a water-resistant stainless steel case, a marine blue dial, and a matching rubber strap. In addition, IWC is launching an exclusive collection of matching fabric straps in blue and light grey. The straps, which will be available only for a limited time, are designed to accessorize not only the sporty elegant Portugieser, but also select watches from the Pilot’s and Portofino...

IWC is expanding its Portofino collection with two fresh new interpretations of the Portofino Hand-Wound Eight Days. IWC’s traditional model now arrives in two distinct colorways and in a new combination of materials and colors. The first variant, Portofino Hand-Wound Eight Days (ref. IW510115), combines a slate dial and a gray suede strap - first ever for the famous Swiss manufacture. The second, Portofino Hand-Wound Eight Days (ref. IW510116), features a blue dial and a steel Milanese mesh bracelet. The perfectly round stainless steel case...

IWC has recently become the first watch brand to compete in classic car races with its own team and car. At the 76th Goodwood Members’ Meeting, The famous Swiss brand has officially launched the IWC Racing team, as well as a new member of its Ingenieur family: the Ingenieur Chronograph Sport Edition “76th Members’ Meeting at Goodwood” (Ref. IW381201). Since IWC is a partner of Mercedes-AMG, its Racing Team will compete with Mercedes-Benz 300 SL “Gullwing” sports car, the model that was manufactured by Daimler-Benz between 1954 and 1957 as a...

On the occasion of the 2018 Laureus World Sports Awards in Monaco, the house of IWC, one of the main sponsors of the event, unveiled its new Pilot’s Watch Mark XVIII Edition “Laureus Sport for Good Foundation.” IWC’s involvement with Laureus began in 2005, and this year, the famous Swiss watchmaker presents the 12th Laureus special edition model to benefit the notable work of the Laureus Sport for Good Foundation.   IWC Schaffhausen has been a Global Partner of @laureussport since 2005. Each year IWC launches a limited special edition w...

In 2018, the house of IWC celebrates its 150th anniversary. To mark the occasion, the famous Swiss brand introduces the exclusive Jubilee collection comprising special celebratory models across each of its product families. On the occasion of the Salon International de la Haute Horlogerie (SIHH) in Geneva, IWC unveiled three limited-edition Portofino Jubilee models: the Portofino Hand-Wound Moon Phase, the Portofino Chronograph, and the Portofino Automatic – each available in the distinctive anniversary design. Portofino, a product range lau...