Seiko

Japanese watch brand Grand Seiko, which, in terms of quality and precision, goes hand in hand with traditional Swiss watchmakers, is launching a special timepiece to celebrate the 65th anniversary of Godzilla. A fictional monster from a series of namesake Japanese movies, first appeared in Ishirō Honda's 1954 movie and became a legendary pop culture icon. It was in the first Godzilla movie that the beast appears in Seiko’s hometown of Ginza, destroying the famous clock tower that climbs above the Wako store, a retail establishment of Seiko's....

Grand Seiko’s Sport Collection welcomes its first 9F Quartz GMT this fall. Unlike many other GMT watches, which are obviously trending this season, Grand Seiko's introduces a trio of high-precision but noticeably more affordable in-house produced sport watches equipped with the latest iteration of the 9F quartz movement. Of the three new references, the SBGN001 is the 25th Anniversary limited edition that celebrates the 25th birthday of Grand Seiko’s Caliber 9F. Created in 1993, the iconic quartz family now welcomes the first ever Grand Seiko 9...

The famous Serbian tennis player, Novak Djokovic, Seiko Brand Ambassador, followed up his Wimbledon victory last month with a win against Roger Federer to complete the set of Masters 1000 series titles. Djokovic became the only player to ever win all four Grand Slams and nine Masters titles – all with his Astron GPS Solar on the wrist. To celebrate Djokovic’s 70th career-title and the remarkable new milestone in his career, Seiko introduces a special new Astron Executive Sports Line Novak Djokovic Limited Edition. Available from September 20...

Djoković, who used to be an ambassador for Audemars Piguet, changed watch sponsors at the end of 2013, when he entered into an endorsement deal with the Japanese watch manufacturer. Since then, Seiko has produced a number of models dedicated to Novak Djoković, while the latest Seiko Astron GPS Solar Dual-Time Novak Djokovic Limited Edition, joined the collection just in time before Wimbledon 2014. Since last summer, Djokovic has played in 20 tournaments in 20 cities in 12 countries, and each time he shifted from one to another time zone, al...